January 26, 2016 By Larry Loeb 2 min read

Public Wi-Fi in the Big Apple is officially here. The Verge reported that the first of the LinkNYC public Wi-Fi stations in New York City has gone live, moving out of the beta test phase. Eventually, this public-private partnership plans to deploy 7,500 of these access points.

While an undoubtedly useful municipal service, businesspeople must look at this — along with any publicly accessible network — with some suspicions. Employees need to know what security risks they and their organization’s data are exposed to via such a service.

On its website, LinkNYC said, “We take your privacy very seriously and will never sell any personal information or share with third parties for their own use,” but other bad actors may try to use these locations as staging areas for criminal exploits.

Traffic Teams Are Watching

CityBridge, the group that designed the hubs, took some security precautions prior to the launch. First, it installed a series of filters and proxies that it claims will block anyone who tries to download malware.

CityBridge also has a team dedicated to monitoring traffic. If the team sees a user receiving data from a command-and-control server, it is able to end the session immediately. The sites also go into a hard reset after 15 seconds of inactivity, which should remove any malware that tries to take root on a device.

Sniffing Users

The sniffing of user data sent through unencrypted connections to websites is another possibility. There are two ways around this: The first is to connect to a website through an SSL connection.

The second is to use the private network that these access points will provide. The private network is currently available only for Apple devices running iOS 7 and above. It is free to the public, but in order to access it, users do need to accept the network’s key, The Verge reported.

Spoofing Users on Public Wi-Fi

That private network may also help in a spoofing attack. If a user has already connected to a LinkNYC access point, someone may try to have a network out there with the same SSID name. Devices that automatically join known networks may simply join it without telling the user, making them vulnerable to a man-in-the-middle (MitM) attack. The MitM-enabling network could then try to collect data. But if the user has already signed up for the LinkNYC private network, then this sort of attack will fail.

USB ports in LinkNYC hubs are meant to charge devices and are configured to be incapable of transmitting data. Yet a skimmer could be installed on the port, similar to those used by attackers on ATMs. Vibration sensors on the ports should put a stop to these efforts, however, as well as to any vandalism on the port.

Data Sharing in Normal Use

The group that runs the hubs will display ads on them, and it may target those ads based on the personal information your device shares with any connection. According to Re/code, one party interested in this data may be Sidewalk Labs — an investor in LinkNYC that’s also a subsidiary of Alphabet, Google’s parent company. Even in protected use, the Wi-Fi kiosks may be able to collect your information and share with major corporations.

There will always be a trade-off between ease of use and security. It may be very handy to have this access in New York, but never forget that the hot spots must be approached carefully.

More from

How to craft a comprehensive data cleanliness policy

3 min read - Practicing good data hygiene is critical for today’s businesses. With everything from operational efficiency to cybersecurity readiness relying on the integrity of stored data, having confidence in your organization’s data cleanliness policy is essential.But what does this involve, and how can you ensure your data cleanliness policy checks the right boxes? Luckily, there are practical steps you can follow to ensure data accuracy while mitigating the security and compliance risks that come with poor data hygiene.Understanding the 6 dimensions of…

2024 roundup: Top data breach stories and industry trends

3 min read - With 2025 on the horizon, it’s important to reflect on the developments and various setbacks that happened in cybersecurity this past year. While there have been many improvements in security technologies and growing awareness of emerging cybersecurity threats, 2024 was also a hard reminder that the ongoing fight against cyber criminals is far from over.We've summarized this past year's top five data breach stories and industry trends, with key takeaways from each that organizations should note going into the following…

Black Friday chaos: The return of Gozi malware

4 min read - On November 29th, 2024, Black Friday, shoppers flooded online stores to grab the best deals of the year. But while consumers were busy filling their carts, cyber criminals were also seizing the opportunity to exploit the shopping frenzy. Our system detected a significant surge in Gozi malware activity, targeting financial institutions across North America. The Black Friday connection Black Friday creates an ideal environment for cyber criminals to thrive. The combination of skyrocketing transaction volumes, a surge in online activity…

Topic updates

Get email updates and stay ahead of the latest threats to the security landscape, thought leadership and research.
Subscribe today